The Director of Strategic Communications and Internal Operations provides leadership, vision, and execution across all conference communications, media relations, digital content, and internal administrative functions. This role is responsible for shaping the organization’s public voice, ensuring operational excellence in information management, and supporting strategic initiatives that enhance visibility, engagement, and institutional effectiveness.

Strategic Communications & Sports Information (40%)

• Lead the collection, verification, and dissemination of accurate, timely statistics, standings, and historical records across all sponsored sports.
• Serve as chief administrator of the conference website, ensuring consistent, engaging, and up-to-date content.
• Maintain and oversee all archival records, including record books, historical data, and notable achievements.
• Direct the administration and selection of conference awards programs, including production and distribution of honors.
• Represent the conference in regional and national awards and recognition programs.
• Resolve statistical discrepancies and serve as the authoritative resource on data standards and reporting practices.
• Supervise and mentor communications and sports information staff and interns.
• Oversee production of internal and external publications (e.g., directories, manuals, informational resources).

Media Relations, Content & Brand Strategy (30%)

• Develop and execute a comprehensive communications and media strategy aligned with organizational goals.
• Serve as secondary administrator of the conference’s broadcast and digital network, including oversight of video production and distribution.
• Produce and manage weekly media releases, storytelling content, and multimedia assets highlighting team and individual achievements.
• Direct photography, videography, and digital asset management for all conference events.
• Lead social media strategy, including platform management, content planning, and brand voice development.
• Coordinate preseason and major media engagement initiatives.
• Travel to and oversee communications coverage for national championship events and high-profile competitions.

Championships & Event Operations (10%)

• Serve as Championship or Tournament Director (or designee) for conference events.
• Coordinate logistics, communications, and operational execution for championships.
• Lead or participate in pre-event planning calls and post-event evaluations.

Governance & Committee Support (5%)

• Act as liaison to designated committees, managing agendas, documentation, and follow-up actions.
• Ensure timely review and communication of relevant policies, legislation, and decisions.

Signature Events & Recognition Programs (5%)

• Oversee planning and execution of the annual Hall of Fame and Awards Banquet.
• Coordinate all aspects of honoree recognition, event logistics, and communications.

Diversity, Equity & Inclusion Initiatives (5%)

• Promote inclusive storytelling and highlight key cultural and national observances across communication platforms.
• Elevate and support DEI initiatives across the conference and member institutions.

Additional Duties (5%)

• Perform other responsibilities as assigned by the Commissioner to support strategic priorities and organizational effectiveness.

Qualifications

• Bachelor’s degree in Communications, Sports Management, Journalism, or related field (Master’s preferred).
• 3-4+ years of progressive experience in communications, media relations, or athletic/conference office administration.
• Strong leadership, organizational, and project management skills.
• Expertise in digital media, content creation, and storytelling across platforms.
• Experience with statistics management systems and athletic communications preferred.
• Excellent written, verbal, and interpersonal communication skills.
• Ability to manage multiple priorities in a fast-paced, deadline-driven environment.

About Rocky Mountain Athletic Conference

The RMAC is a premier NCAA Division II conference located in Colorado Springs, Colo., with 15 member institutions. The RMAC sponsors 22 varsity NCAA sports and has produced 67 NCAA Division II national champions and 54 national runners-up since 1992.

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