The Sports Communication Director for Intercollegiate Athletics is a 12-month position with general areas of responsibility to include providing pertinent university information to national and conference offices, opponents, Wayland constituent groups and news outlets with an emphasis on celebrating student-athletes and coaches’ endeavors and accomplishments while supporting and advancing the mission of the institution. The position has significant responsibilities related to Athletic Department branding, marketing, advertising, promotions, social media, and media relations.
Five (5) years of progressive experience in sports information, communications, marketing and promotions.
Knowledge of social media, digital and e-mail marketing strategies and applications.
Working knowledge and experience in athletic statistical applications.
An understanding of graphic design principles and practices.
Ability to create, compose, and edit journalistic writing and reporting to include proper English usage, spelling, grammar and punctuation.
Strong and effective interpersonal and communication skills and the ability to work effectively with a wide range of constituencies in a diverse community.
Excellent PC skills and knowledge of related software applications that include Microsoft Word, StatCrew, Presto Sport, Spectrum scoreboard electronics, Adobe InDesign and Sports Statistical Software
Ability to gather data, organizing resources, compile information, and prepare reports.
Ability to use independent judgment and to gather, manage and impart information to the media and various other internal and external audiences.
Ability to supervise, train, organize, and schedule staff and their work assignments.
Knowledge of printing procedures and requirements.
Ability to foster a cooperative work environment.
Media relations skills.
Knowledge of sporting press box procedures, techniques, facilities and equipment.
Willingness to work a flexible schedule that includes some nights, weekends, and holidays.
Wayland Baptist University is affiliated with the Baptist General Convention of Texas. Our Mission at
Wayland Baptist University exists to educate students in an academically challenging, learning-focused and distinctively Christian environment for professional success and service to God and humankind.